Everyone’s Canadian on Canada Day—and there’s no better place to celebrate than at the beach! This July 1, head to West Beach and Memorial Park for a full day of festivities by the waterfront. The area will be buzzing with live music, roving entertainers, and family-friendly beachside fun.

This free annual event features an interactive Kidz Zone filled with excitement, including lawn games, face painting, balloon twisting, arts and crafts, and a dedicated stage with live entertainment and performances. Families can also stroll the promenade and explore the vibrant Vendor Marketplace, open from 10 a.m. to 5 p.m. just west of the White Rock Museum. Discover an array of local artisans offering handcrafted goods, artwork, jewelry, clothing, gourmet treats, and more—perfect for picking up a unique gift or tasty snack while supporting local makers.

Come soak up the sun and the spirit of the day—join us for an unforgettable Canada Day celebration in the heart of White Rock!

The Memorial Park Mainstage will be alive with music and entertainment all day long, leading up to an unforgettable evening of performances. At 7:00 p.m., local favourite Richard Tichelman & Band will electrify the crowd with their infectious energy and dynamic sound. Then, at 8:30 p.m., get ready for the Guess Who Tribute, delivering a powerful and authentic celebration of the legendary music of The Guess Who and Burton Cummings. With passionate performances and top-notch musicianship, they’ll bring all your favourite hits to life.

The Canada Day festivities conclude with a spectacular fireworks finale, presented by Thrifty Foods, lighting up the sky at 10:15 p.m. Enjoy the show from anywhere along the waterfront as bursts of colour reflect off the ocean in a dazzling display. It’s the perfect way to cap off a vibrant celebration of Canada’s birthday by the beach—don’t miss it!

Visit the event website for more information and a complete schedule of performers.